I’m a CRO Consultant, Obsessed With Helping Your Business Convert More

18+ years turning traffic into revenue for eCommerce, DTC, and B2B SaaS brands – through data, not guesswork.

I Bring Structure to Growth Decisions

A systematic review of exactly where your funnel is losing revenue, backed by the MecLabs Conversion Heuristic.

Full-funnel thinking for eCommerce, DTC, and B2B SaaS – not just isolated page tweaks.

Continuous testing and iteration once the initial leaks are fixed, so gains compound instead of fading.

150%

Average Conversion Lift

Impacting real revenue

18+ Years

Hands-on Experience

CRO & Growth Marketing Experience

620+

Client Engagements

Across eCommerce, SaaS & Lead Gen

Team Meeting 1

I Boost My Clients’ Bottom Line by Optimizing Their Growth Potential

Every audit and recommendation is tied to a measurable outcome. I don’t guess – I test, measure, and prioritize based on what’s actually moving your conversion rate.

I personally lead every audit and strategy call – execution is backed by my outsourcing team, so recommendations turn into results without bottlenecking on my calendar alone.

Why 18 Years Matters More Than You Think

Sandip Banerjee, Growth Marketer

I Work With You, Not Around You

You’ll always know what I’m testing and why. No black-box reporting – you get the reasoning behind every recommendation, so you can make informed calls even after the engagement ends.

Proprietary Processes

My audit process draws on 18+ years of testing across eCommerce, DTC, B2B SaaS, and lead-gen – not a generic checklist, but a framework built on what’s actually moved revenue for past clients, grounded in the MecLabs Conversion Heuristic (C = 4m + 3v + 2(i-f) – 2a).

“Sandip is the most knowledgeable conversation optimisation professionals I know. I refer anyone with a website that is underperforming to him. He is very data focused, knowledgeable and results oriented. The people I send his way often tell me they highly appreciate his work.”

Bjarne Viken Australian Founder Recommendation for Sandip CRO expert
Bjarne Viken

Scaleup Founder

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